Why you must constantly grow your list

January 30, 2008 on 5:12 am | By admin | In Business | No Comments

One of the mistakes that many online marketers make is in not actively growing their e-mail list. Typically they will engage in intensive list building techniques, but once their e-mail list has been built to a sufficiently high level, they begin to slack off in their efforts. But the fact is that people will be constantly dropping out of your e-mail list — some will opt out, and other e-mail addresses will simply become inactive after a while. If you don’t actively promote your e-mail list, its size will eventually begin to shrink. So never let up in your efforts to build your list — remember you constantly need new people to take the place of those whom you have lost.

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