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You can have the visitor ( horoscop) do something on your web site

June 26, 2008 on 4:16 pm | By admin | In Miscellaneous

Think about the marketing genius of “thebestwebsiteever. com.” First of all, what a great domain name ( horoscop). Secondly, they’re incredible. The home page allows customers to vote on their favorite products: food, television shows, magazines, actors. An icon for each of the choices comes on the screen, and the visitor “votes” for the best choice in each category ( horoscop). However, clicking on the icon takes the voter straight to the icons home page. This website certainly understands that website visitors want to do something ( horoscop).

How does that help the small business owner? You can have the visitor ( Horoscop) do something. Give them something free to download. Offer a free report or whitepaper. Ask for their opinion on a blog entry. Do something, anything, and once the visitor responds, you “require” the following information: name, address, phone number, and email. Or any combination of these. Guess what you just got? A qualified lead ( horoscop). Qualified because they stayed on your site long enough to take action.